To grow with Indonesia, moving into a new millennium with new ideas, new products, new modes of presentation. Further, to awaken the tastes of a new generation for new products and services, of unsurpassed quality and style.

Finally, to see the fruits of development manifest at better, healthier, socially responsible citizens and consumers, in the Indonesia of tomorrow.

MRA always seeks to be very best in what it does, delivering value to our customers, sharing with the community that uses its products and services.The Group builds bridges of taste and appreciation, enabling consumers here to acquire the habit of patronizing its many and varied businesses.